Yes, when a financial advisor cold calls leads, those leads become prospects. In the context of sales and marketing, a "lead" typically refers to a potential customer who has shown some level of interest in a product or service, often by providing their contact information or engaging with the business in some way (such as visiting a website or attending a webinar).
When a financial advisor cold calls these leads, they are actively reaching out to them with the intention of turning them into clients. During the cold call, the financial advisor will typically introduce themselves, their services, and the benefits of working with them. They may also ask questions to understand the prospect's financial goals, needs, and concerns.
If the prospect expresses interest and engages in further singapore phone number conversation, they may be considered a qualified lead or a potential client. The financial advisor will then follow up with the prospect to provide additional information, answer questions, and potentially schedule a meeting or consultation to discuss their financial needs in more detail.
Overall, cold calling leads is a common strategy used by financial advisors and other professionals to generate new business opportunities and expand their client base. However, it's important for advisors to approach cold calling ethically and respectfully, ensuring that they comply with relevant regulations and guidelines governing client communication and privacy.